Wildroot Bottle- East Lansing, MI

Wildroot Bottle MI

Excerpt- Wildroot was manufactured in Buffalo, New York from 1911 to 1959. Wildroot hair tonic was oil-based, with ingredients including mineral oil, lanolin, and beeswax and was especially popular in the 1920s. So popular, in fact, that it had to protect its brand name from counterfeiters. A 1920 article from the Journeyman Barber chronicles a raid of Cleveland barbershops to confiscate counterfeit bottles of hair tonics, including Wildroot.

Continue reading about 20th century hair tonics on the MSU Campus Archaeology blog

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